Business Ideas 3
5 Business ideas that can work the best in 2021
The year 2020 and 2021 has tuned lives of people across the globe upside down. The coronavirus pandemic induced lockdowns in different countries that forced a number of businesses to suffer losses. A number of them were forced to shut down. Once the business goes down, the individual’s interest remains at picking up a new business that would work the best in the current scenario. Here are a few business ideas that can work the best in 2021.
1. Online reseller – Online business is on a boom and people continue to be passionate about clothing and other household items. There are a number of online reselling platforms that provide opportunity to people to sell the items against a commission. It does not even take much efforts but just a little time as the logistics and stock management are all pre-planned.
2. Online teaching – With the schools and colleges shut down the demand for education is high online. People who have a skill or have a knowledge about a particular subject can offer their teachings online and earn regardless of your location.
3. Professional Organizer – Marie Kondo is one of the best examples of a professional organizer. These are people who help to declutter and minimize things in the house to make it look clean and organized. It does not require a special training but just some patience.
4. Freelance copywriter – People who enjoy writing and find it fun to write in any genre can establish themselves as a freelance copywriter. There is a high demand of web content and a number of companies can pay for the services like writing press releases and other documents.
5. Digital Marketing – Digital marketing was popular even during the pre-pandemic times. Its importance has grown as it has become harder for businesses to survive. Digital marketing helps the businesses to reach more number of people and also helps the brand to have an exposure.
Photo Credits: Pixabay
5 Business ideas that can be implemented from home
Gone are the days when you need to have or rent a commercial space and have a lump sum capital to begin a business. Times have changed and so has the scenario. People these days are trying to find a revenue potential even in the smallest things. A thriving business can be set up even at the comfort of your home. All you need to have is some wisdom, tact, patience and off-course business ethics. For those who are longing to start a business from the comfort of their home, here are a few ideas that could be implemented without much efforts.
1. Photography – Not many are aware but there is a big demand for quality pictures and fine photography out there in different sectors. If you are good at photography and pursue it as a hobby then it can be a great idea to allow it function as a side operation. It is a great way to earn some extra income.
2. Baking at home – There is nothing sumptuous and inviting than the fragrance that comes out of an oven that is baking a cake or some cookies. Baking cookies and cakes at home is a thriving idea and people are usually attracted to home-made stuff than the ones that are packed and sold at the stores.
3. Freelance writing – This is the cheapest option as you just need your writing skills and our laptop and fulfill the demands of a number of people who demand for online web content.
4. Digital marketing – There is a huge demand of people who have a hand on the social media or for people who know how to post an add on Facebook.
5. Party planning – This is another business that is lucrative and does not need much efforts or investment. You just need to pay attention to the needs of the people who wish to organize a party which is not rocket science.
6. Home day care – If you love children and like to spend time with them, you can open a home day care for children who have working parents. You just need some space and some basic amenities to be child-friendly.
Photo Credits: Pixabay
FREE WAYS TO ADVERTISE YOUR BUSINESS
No matter what business you are building, you need to advertise it. Even big companies that already have a name in the market advertise on a regular basis to keep the public aware about the latest products available to them. When you switch on any channel, you are bombarded with ads that promote products. Websites, video sites like youtube, billboards, etc. all have advertisements that make an attempt to sell a product. These can be costly, but large companies feel that it is worth it, if it is ultimately going to lead to larger sales. Here are some smart and free ways to advertise a product you are putting on sale or even to create some buzz about your business:
You: The first and most important way to advertise your company is through YOU. You are the one who has started the firm, you have developed the mission statement and only truly know where your company is headed. Basically, you are the brand ambassador of your own company. The way you behave, market and promote yourself will ultimately lead to advertising your company. Some of the greatest entrepreneurs have their own image stamped on everyone’s brain that make people want to own the product sold. Take an example of Dr. Dre. He is a remarkable figure in the music industry and because of him, the Dr. Dre Beats are being sold faster than they can be manufactured. You should be what you sell.
Employees: These are the people that work for you and you may never know the places they go and the people they meet who can become potential customers. Encourage your employees to market your brand either directly or discreetly by the way you treat them. Google has been voted countless times as a company that is the Best Place To Work. Because of the goodwill from employees, outsiders automatically want to be patrons of such an awesome business.
Customers: Surely you have heard of Net Promoter Score (NPS) that many companies are starting to take on to determine what is the level of goodwill out there. NPS is basically a graph that determines how likely customers are going to promote the brand that they themselves endorse. Obviously brands know what they are doing by adopting this process. It is through customers that potential patrons are recruited. You an definitely recall at least one time when a friend gushed about a new product they tried and then you went out and purchased it yourself because of the good feedback.
Self-Promotion: Instead of paying huge fees to advertising companies to come up with a good promotion, why don’t you promote your brand and products yourself? There are so many social sites that you can take advantage of for free. Make short Youtube videos or ask people to share your posts on sites like Facebook and Twitter. With the network built through other people, your brand can reach further circles without you having to spend a penny.
Events: Another way that you can promote your brand is through events. It will do two things: advertise your product and create goodwill within and without the society. Go to your local church or school and hold a charitable fest where maybe you can give away your products in the form of prizes or goodies. Remember to attach a sticker or tag to remind people of your company and have banners set up during the event. People never forget a giving spirit, so if you hold an event for an orphanage or animal shelter, patrons will get magnetized towards your philanthropic nature.
This is just the tip of the iceberg. There are dozens of ways in which you can advertise for little or nothing. There have been businesses that have thrived simply by word of mouth. No advertising. No PR. No payment made to make a brand known. The fact of the matter is that if you have a product that will benefit others and is priced right, your sales will increase by and by.
Any other ways you know of to advertise your business? Maybe a personal story you want to share? Comment below!